Monday, March 31, 2008

How to Be A Professional Speaker (Part 1)

Being a public speaker is about as good as it gets as a career.

You can get paid more money to do different kinds of things in life but, for my time, this is truly a superb lifestyle.

You work hard.

You're an entertainer.

You're a deliverer of unique information.

You are remembered.

And you make a BIG difference in people's lives.
A Career in Public Speaking Takes Commitment
The market for this business is growing quickly as more and more businesses seek professionals to help motivate and inspire employees. And as the economy goes down, trainers and presenters of quality information have more opportunities.

Those that have something to offer can use that wisdom to empower others. Those that don't or those that choose not to develop expertise in a niche or field, will not find anyone interested in their services.

If you wanted to start a public speaking career, you would ultimately need to know what you have to offer and to market your skills accordingly.

Enter: careful planning and commitment. Through the resources that you find here in this series of articles, you can begin to structure your own speaking business that will far outweigh your expectations.

Learn to Sell Yourself
Your first "goal" is to be able to sell yourself. You are developing a business and the product you are selling is ...you...the expression of your experience, your ability to motivate.

It's not an easy thing to sell yourself.

It has to be done elegantly and gracefully, along with flair!

I think when I look at what people remember me for, it becomes clear that people connect with you through your stories. And nothing is more intimate than the brief, well-constructed snippets from the video of your life.

When you can take advantage of everything life has thrown your way, and educate others on those experiences as far as cutting learning curve or making it through difficulties, you can become an effective public speaker make a heck of a lot of money in the process.

Key Point:The key is to understand exactly what you have to offer that THEY NEED and then to market yourself effectively TO THE RIGHT PEOPLE.

Developing this type of skill means examining yourself and your past. It means developing the experience of your past and your current knowledge to offer to others.

Question: What have you done or experienced that can help you to inform, educate or motivate others? What do you know that other people want to know? Or, what are you willing to be amazing at that others would like to learn from you?

You do not have to be rich and famous, though you may end up being just that after you have begun seeing growth in your business. You do not have to currently have many skills; the wonderful thing about this field is that you can learn everything you need, no matter who you are.

The only handicap that stops people is the inability to speak effectively...and I've even seen a few speakers overcome THAT one.

This series of articles will show you how to accomplish what might be one of your dreams. Apply what you learn here to real life and within a matter of months, literally, you will have begun to forge a way into a successful and incredibly rewarding business.

By the way, there are plenty of people who don't want to speak as a keynote speaker; but instead they want to speak as a way to generate business for their insurance, real estate, law and medical practices... among others.


Is there really a market for your knowledge?

Part 2 of this article coming soon!

Want to learn how to become a better public speaker? Click here!